
What makes a good CEO ?
If one went by Steve Jobs' success, I would say black turtleneck sweaters make a great CEO. However, Bill Gates' nerd glasses couldn't be too far behind. How about the thing that Donald Trump has growing on his head?
So, before I started day 1 as CEO at Polyethylene Inc. to manufacture, sell and promote the use of polyethylene bags, I bought myself a turtleneck sweater, a pair of Harry Potter sunglasses and wore a Russian hat...inside out. I then prayed, Richard Branson doesn't show up in a pink tutu on a reality show and that night, he did. So I bought a tutu and ballet shoes to go with it.
The one thing that Tony Hayward proved is that a normal looking CEO is never a good CEO. Our breed often uses our kink as red herrings. If Donald Trump says something obnoxious (and he often does), he could just point to his head and have people laugh at it. Tony Hayward had nothing to distract the folks who heard him say, "I want my life back".
Walking into a plastic bag warehouse in a turtleneck sweater two sizes too small, Harry Potter glasses, a Russian Hat and a tutu is a great icebreaker. I then draped myself in one Polyethylene Inc.'s premium products - The Opaque Garbage Bag. Its state-of-the-art materials engineering, let me make holes easily for breathing and looking out. On your trip to the supermarket, I would encourage you to check it out.
My ballet shoes showed...that's a story for another day.
If one went by Steve Jobs' success, I would say black turtleneck sweaters make a great CEO. However, Bill Gates' nerd glasses couldn't be too far behind. How about the thing that Donald Trump has growing on his head?
So, before I started day 1 as CEO at Polyethylene Inc. to manufacture, sell and promote the use of polyethylene bags, I bought myself a turtleneck sweater, a pair of Harry Potter sunglasses and wore a Russian hat...inside out. I then prayed, Richard Branson doesn't show up in a pink tutu on a reality show and that night, he did. So I bought a tutu and ballet shoes to go with it.
The one thing that Tony Hayward proved is that a normal looking CEO is never a good CEO. Our breed often uses our kink as red herrings. If Donald Trump says something obnoxious (and he often does), he could just point to his head and have people laugh at it. Tony Hayward had nothing to distract the folks who heard him say, "I want my life back".
Walking into a plastic bag warehouse in a turtleneck sweater two sizes too small, Harry Potter glasses, a Russian Hat and a tutu is a great icebreaker. I then draped myself in one Polyethylene Inc.'s premium products - The Opaque Garbage Bag. Its state-of-the-art materials engineering, let me make holes easily for breathing and looking out. On your trip to the supermarket, I would encourage you to check it out.
My ballet shoes showed...that's a story for another day.
Well, I have heard of quirky CEOs . . . :) I will have to add this ("The one thing that Tony Hayward proved is that a normal looking CEO is never a good CEO.") into my reputation management course.
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